Food and Beverages
With over 3,000,000 individual locations in the US alone, food and beverage-based businesses provide one of the most competitive ecosystems in the world. Your customers have lots of choices when it comes to where to eat, drink, and play, and building a marketing strategy around retention can often be as important as outreach.
Loyalty-enabled marketing tools from bLoyal help you amplify the value of your existing marketing efforts, by allowing you to recapture past diners, driving both average order and customer lifetime values.
bLoyal allows restaurants, concessions, grocers, and more to attract and retain the type of loyal customers that drive their bottom line.
Popular Food & Beverage Loyalty Features
bLoyal offers four out-of-the-box “editions” of its powerful software, each built to fit your particular business size and marketing needs – from local coffee shops to national restaurant chains. Our loyalty engine runs “in-flow” with your food and beverage checkout solution, creating a seamless experience for your customers, employees, and business managers.
Once your bLoyal software is connected, you’ll have full access to the bLoyal 360 CRM, through which you can begin creating the strategy for, executing, and monitoring all of your loyalty-enabled marketing campaigns.
- Onboard customers to your food and beverage based loyalty program via self-sign up on your website, through social media, or at your point of sale, with manual entry, text to join, and others
- Begin driving revenue with frequent diner programs or upgrade to more advanced “editions” to build more sophisticated promotions, including rewards based on total check value, date ranges, item-level purchases, and more.
- Apply discounts, promotions, and coupons automatically and in real-time, based on customer history or region, whenever your members sign into their account.
- Combine powerful outbound marketing tools like email blasts, social media “announcements,” and more, with your loyalty campaigns to let members know when they can get the best deals.
- Launch powerful ambassadorship programs, allowing local employees or referrers to help build your loyalty and rewards member base by creating content.
- Segment future loyalty offers and marketing by demographic, purchase history, and item combinations. Get even more out of bLoyal by accessing our Director and Executive Editions’ SKU level dynamic segmentation.
- Business managers can analyze the success of their loyalty-enabled marketing programs and campaigns through fully customizable, real-time dashboards that tell you which offers and promotions are working the best for you.
Food and Beverage Types
- Bars & Restaurants
- Grocery Stores
- Convenience Stores
- Cafes and Bakeries
- Wineries / Breweries / Distilleries
- Food Delivery
- Online Vendors
- Food Trucks
bLoyal’s loyalty and rewards integrations for food and beverage businesses make building repeat business easy, with powerful tools that help reward your most valuable customers.
bLoyal offers “out-of-the-box” integration for many existing food and beverage point of sale solutions. If we don’t currently integrate with your POS or online checkout solution, please see our custom integrations page for details about how to get started.