● NOW AVAILABLE — Engagement solution — Beta

Your customer data, finally working for you.

Email campaigns, SMS messages, and automated journeys — all powered by the rich loyalty and purchase data you already have in bLoyal. No new platforms. No disconnected tools.

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bLoyal Engagement Dashboard
Integrated with
Shopify
BigCommerce
Clover
WooCommerce
Korona
LS Retail
Counterpoint
+ more

Why it matters

Sound familiar?

As a bLoyal client, you have exceptional data on your customers. These are three common reasons it doesn’t translate into results.

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01

Disconnected tools, duplicated effort

You’re exporting CSVs into a separate email platform, manually syncing segments, and losing the SKU-level purchase intelligence bLoyal already holds.

→ All your data, one platform

02

Follow-ups that never happen

A customer buys once and disappears. You know you should send a win-back email at day 60 — but setting that up manually never makes it to the top of the list.

→ Set it once, let journeys run

03

Generic messages, average results

Batch-and-blast emails perform below industry average. Your loyalty and transaction data are the key to personalization—but only if your marketing tool can actually see it.

→ Campaigns built on real behavior

Feature 01

Dynamic Segmentation

Build segments that update automatically — based on real customer behavior, loyalty tier, purchase frequency, last visit, and more. No imports. No manual refreshes.

  • Segments refresh in real-time as customers transact
  • Use SKU-level data unavailable in standalone platforms
  • Combine loyalty status, spend, and engagement signals
  • AI-powered suggestions via Ace™ for high-impact segments
Dynamic Segmentation UI Screenshot

Dynamic segments based on your customers’ behavior

Email and SMS Campaign Editor Screenshot

New email editor. Easy to use.

Feature 02

Email & SMS Campaigns

Design and send targeted campaigns across both channels—with personalization tokens pulled directly from customer profiles, purchase history, and loyalty data.

  • Drag-and-drop email editor with dynamic content blocks

  • SMS with personalisation — first name, loyalty points…

  • Preview rendering across devices before sending
  • Unlimited campaigns and segments across all plans

Feature 03

Automated Customer Journeys

Build trigger-based workflows that respond to real customer moments—a first purchase, a birthday, a loyalty tier upgrade, or 60 days of silence. Once configured, journeys run automatically.

  • Trigger on purchases, sign-ups, birthdays, tier changes, or inactivity
  • Multi-step flows combining email, SMS, and wait conditions
  • Starter plans include pre-built journeys ready to activate
  • Plus and Max plans unlock fully custom journey logic
Automated Journey Builder Screenshot

Automate your customer interactions.

The bLoyal advantage

Built on data your competitors can’t buy

Because bLoyal Engagement sits inside your existing platform, every campaign benefits from data depth that standalone email tools simply cannot access.

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SKU-Level Purchase History

Segment and message customers based on exact products purchased — not just transaction totals.

Real-Time Loyalty Data

Loyalty tier, points balance, redemption history — automatically reflected in segments and messages.

POS & eCommerce Sync

In-store and online data unified automatically. No manual exports. Campaigns always reflect the full picture.

Ace™ AI Intelligence

Our AI agent surfaces insights, recommends segments, and helps you craft campaigns that move the needle.

Seamlessly connected

Works with your existing stack

bLoyal connects natively with leading POS and eCommerce platforms so your customer data flows automatically — from the point of sale into every campaign.

ShopifyBigCommerceWooCommerceMagentoCloverNCRKorona POSLS RetailCSM MaxRetail Management HeroMicrosoft DynamicsDatasym+ API Access

Ready to get started?

See bLoyal Engagement in action

Book a 30-minute demo and we’ll show you how to activate your customer data into revenue-driving campaigns — tailored to your business and your current bLoyal setup.

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✓ No commitment required    ✓ Built for existing bLoyal clients    ✓ Live in days, not months