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What is Loyalty Marketing?
What is Loyalty Marketing? Number crunchers will often tell you that loyalty marketing is about things like
How to implement a referral program and why are they important?
How to implement a referral program and why are they important? Referral programs are the best way
Omnichannel Gift Card Campaigns for Every Retail Marketer
Omnichannel Gift Card Campaigns for Every Retail Marketer 86% of digital marketers agree that implementing omnichannel strategies
Tips & Tricks to Start Your Pet Store Loyalty Program
Tips & Tricks to Start Your Pet Store Loyalty Program At bLoyal we are privileged to work
Building Ambassador Programs with Customer Loyalty
Building Ambassador Programs with Customer Loyalty It probably doesn't come as a shock that “word-of-mouth” marketing is
Omnichannel Shopping Experiences – A Guide to Getting Started
Omnichannel Shopping Experiences - A Guide to Getting Started The way our customers shop is changing. With
Case Study PetO
PetO Retail Case Study PetO is Australia's largest cat and dog store, offering low prices, great choices,
Managing Your Reputation with Loyalty Programs
Managing Your Reputation with Loyalty Programs If there’s one thing we know, it’s that your company’s reputation and
Customer Lifetime Value and Segmentation
CUSTOMER LIFETIME VALUE & SEGMENTATION Summary: Customer lifetime value (CLV) is one of the most important key
Customer Loyalty and the Path to Purchase
CUSTOMER LOYALTY & THE PATH TO PURCHASE Summary: The term “path to purchase” refers to a set
How Loyalty Maximizes Customer Lifetime Value
How Loyalty Maximizes Customer Lifetime Value What is Lifetime Value? Customer lifetime value (CLV), also known
Connecting Your POS and eCommerce Solutions
Connecting Your POS and eCommerce Solutions If you’re a brick-and-mortar retailer who’s just getting online (or maybe
Building a Frequent Buyer Program
BUILDING A SUCCESSFUL FREQUENT BUYER PROGRAM Summary: Frequent buyer programs, are some of the most commonly recognized
Loyalty Marketing KPIs – A Guide to Getting Started
Loyalty Marketing KPIs –A Guide to Getting Started Summary: Loyalty programs are an investment. For most
Omnichannel Today and Tomorrow
Omnichannel Today & Tomorrow McKinsey & Company stated in its research paper titled “Omnichannel: The Path to
Sunshine Health Foods Case Study
Sunshine Health Foods Retail Case Study Sunshine Health Foods, a natural health foods & nutritional supplements store,
Advertising Your Loyalty Program
Advertising Your Loyalty Program Summary: Kick your loyalty program into high gear by leveraging online advertising to
Click & Collect
Consumers Love Click & Collect and it is Here to Stay A growing trend for
How to have a successful text message marketing program
How to have a successful text message marketing program. Text messaging is a great way to
Biltmore Wine Estates Case Study
Biltmore Wine Estates Winery Case Study Marketer Edition Counterpoint United States
Complete 360
Complete 360 Case Study Marketer Edition Counterpoint & WooCommerce United
Questionnaire: One simple secret to finding the right loyalty strategy
ONE SIMPLE SECRET TO FINDING THE RIGHT LOYALTY STRATEGY Most times, as brand owners
How to Create a Successful Gift Card Campaign
How to Create a Successful Gift Card Campaign Here are 9 tips on what to do to