KEY FEATURES

Welcome to our features page, where you can easily compare the capabilities of our omnichannel loyalty software’s four different editions. Each edition has been designed to meet the unique needs of businesses of all sizes, from small startups to large enterprises. By comparing the features side by side, you’ll be able to find the perfect edition that fits your specific requirements and helps you build long-lasting relationships with your customers. Let’s dive in and explore the features of each edition together.

If you need more help finding the right fit for your business, click here, fill out the form and someone from our team will contact you shortly.

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Customer Connect
Our Customer Resolution Technology delivers a complete 360 degree view of of your customers’ demographic and communication data from all channels in one place.Single Master Customer Record +
Easy Customer Sign-up
Customer Segmentation
Also referred to as triggered or behavior-driven email and text, is any message automatically sent in direct response to an individual user’s specific actions made (or not made).Automated Email & Text Triggers +
Gift card marketing and promotions give you multiple opportunities to gain return customers and repeat sales. If you offer a $5 gift card with a purchase of $25 or more, for example, there’s an excellent chance that customer will either return to use the gift card or give it to someone else. Either way, there’s a 68% chance the returning shopper will spend more than the $5 offered. Also, since bLoyal gift cards are loyalty enabled, every gift card can become a loyalty card, creating a new opportunity for building customer relationships.Omnichannel Gift Cards +
Certified CAA & AAA Plugin
Global Purchase History
Customer Demographics
Loyalty Tiers
Order Points & Loyalty Dollars Accruals
Automated & Choice Point Redemptions
Points Redemptions via Coupon Awards
Order Level Promotions{
Pre-paid Subscriptions
Pre-Configured Customer Journeys
Customer Dashboard
Stored payment methods
Product Level Points & Loyalty Dollar Accruals
Tell-a-Friend
Product Level Promotions
Viral & Awarded Coupons
Recurring Billing Subscriptions
Dynamic Customer Segments
Product Catalog
Loyalty Balances & Awarded Coupon Expirations
Rewarding your customers doesn’t mean you need to give them discounts every single time they shop. Establishing a points reward system provides incentives that add up over time, so your members know that once they reach a certain level of points rewards, they can redeem those points for a valuable rewards experience. You can set thresholds to reward customers for a certain number of visits, spending a set amount of money over time or within a limited period, or award bonus points for specific products or categories. The options are truly limitless.Frequent Buyer Programs +
Multiple Loyalty buckets (wallets)
Buy one get one (BOGO) loyalty promotions are easy to configure within the bLoyal system, and despite the name, you aren’t limited in what you can offer. Buy-one-get-one promotions can span multiple product categories and use any combination of qualifiers and quantity pairings. For example, offer a “buy two get one 50% off,” promotion, or “buy three and get bonus loyalty points.” With bLoyal’s loyalty system, the combinations are limitless and give you opportunities to create unique offers.Cross-Sale & BOGO Promotions +
Expand your promotional and marketing capabilities by integrating the entire bLoyal discount and loyalty engine into your POS and eCommerce solution. Offer cross sale and up sale promotions to entice customers and increase your bottom line.Advanced Sales Price & Promotions Management +
Repeat Orders (Fulfillment)
bLoyal integrates your inventory levels and store locations to your eCommerce store to easily allow customers to buy online and pick up in store.Click & Collect Orders +
Allow customers to save their shipping address for expedited service on their next eCommerce order.Stored Shipping Addresses +
Create clubs, subscriptions, and memberships. bLoyal allows you to batch create, bill, and ship customized and personalized orders to each of your customers.Recurring Ship & Pick-up Orders +
Create staff and customer facing alerts to encourage and evangelize behaviors among customers. Notify staff of available promotions, pick up orders, and special customer events. Encourage customers to buy more online through notifications of incremental purchases and rewards.POS & E-commerce Alerts +
Unlimited Integrations and API Access
Core
Our Customer Resolution Technology delivers a complete 360 degree view of of your customers’ demographic and communication data from all channels in one place.Single Master Customer Record +
Easy Customer Sign-up
Customer Segmentation
Also referred to as triggered or behavior-driven email and text, is any message automatically sent in direct response to an individual user’s specific actions made (or not made).Automated Email & Text Triggers +
Gift card marketing and promotions give you multiple opportunities to gain return customers and repeat sales. If you offer a $5 gift card with a purchase of $25 or more, for example, there’s an excellent chance that customer will either return to use the gift card or give it to someone else. Either way, there’s a 68% chance the returning shopper will spend more than the $5 offered. Also, since bLoyal gift cards are loyalty enabled, every gift card can become a loyalty card, creating a new opportunity for building customer relationships.Omnichannel Gift Cards +
Certified CAA & AAA Plugin
Each customer profile includes SKU level, sales transaction data from all bLoyal integrated channels. If you offer gift cards, you can view gift card balances and gift card transactions in one system.Global Purchase History +
Customer demographics are categories of consumer populations that are relevant to a business' purposes, such as gender, birthday, contact information, and location that will help you create more targeted audiences.Customer Demographics +
Offering tiered loyalty rewards programs gives your members goal-based incentives to shop more often. Tiered programs can be implemented based on the number of visits, points value, or how much a customer spends during a period. Each rewards program tier offers new benefits and rewards, with incentives to either maintain that loyalty tier, or reach it again after the related rewards have been redeemed.3 Loyalty Tiers +
Customers will be able to earn points or loyalty dollars per dollar spent! Incentivizing them to come back to your store for more.Order Points & Loyalty Dollars Accruals +
Offer rewards at pre-determined point levels. Automatically redeeming rewards or give your customers the choice of when they would like to redeem a certain benefit.Automated & Choice Point Redemptions +
Points Redemptions via Coupon Awards
This type of promotion discounts an order by a specified percentage when the total value of the order meets or exceeds a specified amount.Order Level Promotions +
Pre-paid Subscriptions
bLoyal’s advanced editions give businesses the ability to trigger relevant, timely responses to customers based on the five most common paths to purchase. You can automate responsive marketing campaigns based on a single customer’s actions, including purchase history, sales channel, referrals, and other business data. Since each engagement is a direct reaction to the individual customer’s behavior, the interactions will feel personal and make a deeper connection between the customer and your brand. Personalized experiences build loyalty much more effectively than a mass-marketing approach.Pre-Configured Customer Journeys +
Adding a customer dashboard to your website connects gives your customers real-time access to your loyalty program. Customers can see their loyalty card, points balances, and personalized offers in a mobile responsive, customizable form.Customer Dashboard +
Stored payment methods
Product Level Points & Loyalty Dollar Accruals
Tell-a-Friend
Product Level Promotions
Viral & Awarded Coupons
Recurring Billing Subscriptions
Dynamic Customer Segments
Product Catalog
Loyalty Balances & Awarded Coupon Expirations
Frequent Buyer Programs
Multiple Loyalty buckets (wallets)
Cross-Sale & BOGO Promotions
Advanced Sales Price & Promotions Management
Repeat Orders (Fulfillment)
Click & Collect Orders
Stored Shipping Addresses
Recurring Ship & Pick-up Orders
POS & E-commerce Alerts
Unlimited Integrations and API Access
Pro
Activation Fees may apply
Our Customer Resolution Technology delivers a complete 360 degree view of of your customers’ demographic and communication data from all channels in one place.Single Master Customer Record +
Easy Customer Sign-up
Customer Segmentation
Also referred to as triggered or behavior-driven email and text, is any message automatically sent in direct response to an individual user’s specific actions made (or not made).Automated Email & Text Triggers +
Gift card marketing and promotions give you multiple opportunities to gain return customers and repeat sales. If you offer a $5 gift card with a purchase of $25 or more, for example, there’s an excellent chance that customer will either return to use the gift card or give it to someone else. Either way, there’s a 68% chance the returning shopper will spend more than the $5 offered. Also, since bLoyal gift cards are loyalty enabled, every gift card can become a loyalty card, creating a new opportunity for building customer relationships.Omnichannel Gift Cards +
Certified CAA & AAA Plugin
Each customer profile includes SKU level, sales transaction data from all bLoyal integrated channels. If you offer gift cards, you can view gift card balances and gift card transactions in one system.Global Purchase History +
Customer demographics are categories of consumer populations that are relevant to a business' purposes, such as gender, birthday, contact information, and location that will help you create more targeted audiences.Customer Demographics +
Offering tiered loyalty rewards programs gives your members goal-based incentives to shop more often. Tiered programs can be implemented based on the number of visits, points value, or how much a customer spends during a period. Each rewards program tier offers new benefits and rewards, with incentives to either maintain that loyalty tier, or reach it again after the related rewards have been redeemed.3 Loyalty Tiers +
Customers will be able to earn points or loyalty dollars per dollar spent! Incentivizing them to come back to your store for more.Order Points & Loyalty Dollars Accruals +
Offer rewards at pre-determined point levels. Automatically redeeming rewards or give your customers the choice of when they would like to redeem a certain benefit.Automated & Choice Point Redemptions +
Points Redemptions via Coupon Awards
This type of promotion discounts an order by a specified percentage when the total value of the order meets or exceeds a specified amount.Order Level Promotions +
Pre-paid Subscriptions
bLoyal’s advanced editions give businesses the ability to trigger relevant, timely responses to customers based on the five most common paths to purchase. You can automate responsive marketing campaigns based on a single customer’s actions, including purchase history, sales channel, referrals, and other business data. Since each engagement is a direct reaction to the individual customer’s behavior, the interactions will feel personal and make a deeper connection between the customer and your brand. Personalized experiences build loyalty much more effectively than a mass-marketing approach.Pre-Configured Customer Journeys +
Adding a customer dashboard to your website connects gives your customers real-time access to your loyalty program. Customers can see their loyalty card, points balances, and personalized offers in a mobile responsive, customizable form.Customer Dashboard +
Customers can store a credit card for use in their subscription programs and online in the eCommerce checkout making their shopping experience faster and seamless.Stored payment methods +
Implement point multipliers for SKUS, categories, and departments to boost sales according to your commercial needs.Product Level Points & Loyalty Dollar Accruals +
This technique is based on rewarding your current customers for recommending your product or brand to other people. As a direct recommendation, made by someone they trust, this marketing technique entails greater attention and client retention than other strategies!Tell-a-Friend +
Product Level Promotions
Digital and print coupons significantly influence customer loyalty, sales, and word of mouth marketing. Customers are much more likely to be loyal to a business that provides coupons and more willing to tell friends about that business, but the coupons need to be relevant to the consumer. bLoyal combines the power of loyalty member segmentation with targeted coupon creation and distribution, so you can create exclusive coupon loyalty offers for your members and distribute them through our built-in outbound marketing tools, or post shareable, viral coupons across your social media accounts.Viral & Awarded Coupons +
Customers can purchase a product membership, or you can automatically bill customers at a pre-determined time (Monthly, Quarterly, Annually) creating a stream of recurring and predictable income for your business.Recurring Billing Subscriptions +
Dynamic marketing segmentation is an automated grouping of members based on any combination of behaviors and/or demographics. For example, you can configure bLoyal to add every member of a particular demographic who has shopped at a specific store location to a precisely targeted mailing list. Customer history can be automated based on order history, purchase history, and even purchase of an individual product.Dynamic Customer Segments +
Product Catalog
Loyalty Balances & Awarded Coupon Expirations
Frequent Buyer Programs
Multiple Loyalty buckets (wallets)
Cross-Sale & BOGO Promotions
Advanced Sales Price & Promotions Management
Repeat Orders (Fulfillment)
Click & Collect Orders
Stored Shipping Addresses
Recurring Ship & Pick-up Orders
POS & E-commerce Alerts
Unlimited Integrations and API Access
Marketer
Activation Fees may apply
Our Customer Resolution Technology delivers a complete 360 degree view of of your customers’ demographic and communication data from all channels in one place.Single Master Customer Record +
Easy Customer Sign-up
Customer Segmentation
Also referred to as triggered or behavior-driven email and text, is any message automatically sent in direct response to an individual user’s specific actions made (or not made).Automated Email & Text Triggers +
Gift card marketing and promotions give you multiple opportunities to gain return customers and repeat sales. If you offer a $5 gift card with a purchase of $25 or more, for example, there’s an excellent chance that customer will either return to use the gift card or give it to someone else. Either way, there’s a 68% chance the returning shopper will spend more than the $5 offered. Also, since bLoyal gift cards are loyalty enabled, every gift card can become a loyalty card, creating a new opportunity for building customer relationships.Omnichannel Gift Cards +
Certified CAA & AAA Plugin
Each customer profile includes SKU level, sales transaction data from all bLoyal integrated channels. If you offer gift cards, you can view gift card balances and gift card transactions in one system.Global Purchase History +
Customer demographics are categories of consumer populations that are relevant to a business' purposes, such as gender, birthday, contact information, and location that will help you create more targeted audiences.Customer Demographics +
Offering tiered loyalty rewards programs gives your members goal-based incentives to shop more often. Tiered programs can be implemented based on the number of visits, points value, or how much a customer spends during a period. Each rewards program tier offers new benefits and rewards, with incentives to either maintain that loyalty tier, or reach it again after the related rewards have been redeemed.3 Loyalty Tiers +
Customers will be able to earn points or loyalty dollars per dollar spent! Incentivizing them to come back to your store for more.Order Points & Loyalty Dollars Accruals +
Offer rewards at pre-determined point levels. Automatically redeeming rewards or give your customers the choice of when they would like to redeem a certain benefit.Automated & Choice Point Redemptions +
Points Redemptions via Coupon Awards
This type of promotion discounts an order by a specified percentage when the total value of the order meets or exceeds a specified amount.Order Level Promotions +
Pre-paid Subscriptions
bLoyal’s advanced editions give businesses the ability to trigger relevant, timely responses to customers based on the five most common paths to purchase. You can automate responsive marketing campaigns based on a single customer’s actions, including purchase history, sales channel, referrals, and other business data. Since each engagement is a direct reaction to the individual customer’s behavior, the interactions will feel personal and make a deeper connection between the customer and your brand. Personalized experiences build loyalty much more effectively than a mass-marketing approach.Pre-Configured Customer Journeys +
Adding a customer dashboard to your website connects gives your customers real-time access to your loyalty program. Customers can see their loyalty card, points balances, and personalized offers in a mobile responsive, customizable form.Customer Dashboard +
Customers can store a credit card for use in their subscription programs and online in the eCommerce checkout making their shopping experience faster and seamless.Stored payment methods +
Implement point multipliers for SKUS, categories, and departments to boost sales according to your commercial needs.Product Level Points & Loyalty Dollar Accruals +
This technique is based on rewarding your current customers for recommending your product or brand to other people. As a direct recommendation, made by someone they trust, this marketing technique entails greater attention and client retention than other strategies!Tell-a-Friend +
Product Level Promotions
Digital and print coupons significantly influence customer loyalty, sales, and word of mouth marketing. Customers are much more likely to be loyal to a business that provides coupons and more willing to tell friends about that business, but the coupons need to be relevant to the consumer. bLoyal combines the power of loyalty member segmentation with targeted coupon creation and distribution, so you can create exclusive coupon loyalty offers for your members and distribute them through our built-in outbound marketing tools, or post shareable, viral coupons across your social media accounts.Viral & Awarded Coupons +
Customers can purchase a product membership, or you can automatically bill customers at a pre-determined time (Monthly, Quarterly, Annually) creating a stream of recurring and predictable income for your business.Recurring Billing Subscriptions +
Dynamic marketing segmentation is an automated grouping of members based on any combination of behaviors and/or demographics. For example, you can configure bLoyal to add every member of a particular demographic who has shopped at a specific store location to a precisely targeted mailing list. Customer history can be automated based on order history, purchase history, and even purchase of an individual product.Dynamic Customer Segments +
Product Catalog
Incentivize and create urgency for customers to use their loyalty balances by expiring benefits after a pre-determined time period.Loyalty Balances & Awarded Coupon Expirations +
Rewarding your customers doesn’t mean you need to give them discounts every single time they shop. Establishing a points reward system provides incentives that add up over time, so your members know that once they reach a certain level of points rewards, they can redeem those points for a valuable rewards experience. You can set thresholds to reward customers for a certain number of visits, spending a set amount of money over time or within a limited period, or award bonus points for specific products or categories. The options are truly limitless.Frequent Buyer Programs +
Multiple Loyalty buckets (wallets)
Buy one get one (BOGO) loyalty promotions are easy to configure within the bLoyal system, and despite the name, you aren’t limited in what you can offer. Buy-one-get-one promotions can span multiple product categories and use any combination of qualifiers and quantity pairings. For example, offer a “buy two get one 50% off,” promotion, or “buy three and get bonus loyalty points.” With bLoyal’s loyalty system, the combinations are limitless and give you opportunities to create unique offers.Cross-Sale & BOGO Promotions +
Expand your promotional and marketing capabilities by integrating the entire bLoyal discount and loyalty engine into your POS and eCommerce solution. Offer cross sale and up sale promotions to entice customers and increase your bottom line.Advanced Sales Price & Promotions Management +
Repeat Orders (Fulfillment)
bLoyal integrates your inventory levels and store locations to your eCommerce store to easily allow customers to buy online and pick up in store.Click & Collect Orders +
Allow customers to save their shipping address for expedited service on their next eCommerce order.Stored Shipping Addresses +
Create clubs, subscriptions, and memberships. bLoyal allows you to batch create, bill, and ship customized and personalized orders to each of your customers.Recurring Ship & Pick-up Orders +
Create staff and customer facing alerts to encourage and evangelize behaviors among customers. Notify staff of available promotions, pick up orders, and special customer events. Encourage customers to buy more online through notifications of incremental purchases and rewards.POS & E-commerce Alerts +
Unlimited Integrations and API Access