bLoyal for Nonprofits

Partner with a company committed to driving social impact and empowering nonprofits to achieve their missions through innovative loyalty solutions.

For nonprofits to forge meaningful relationships and foster loyal donors = they must understand their customer’s genuine interests.

As the adage goes, “People give to people.” It’s about establishing connections long before seeking financial support. Friend-raising comes before fundraising. In other words, the art of relationship-building underpins it all!

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Top bLoyal Features for Nonprofits

MEMBERSHIP MANAGEMENT

With bLoyal, handling your nonprofit’s memberships is child’s play.  Whether you offer recurring billing or term-based memberships, our management tools are designed just for you so you can focus on what matters most.

MEMBERSHIP EXPIRATIONS

Never miss a beat with membership renewals and expirations. Keep your supporter community strong and connected without breaking a sweat.

CUSTOMIZABLE LOYALTY PROGRAM

Craft loyalty programs that really speak to your nonprofit’s goals. Show your dedicated members some love with rewards that reflect your mission.

ECOMMERCE INTEGRATION

Bring your nonprofit’s online presence and loyalty efforts together seamlessly. Engage your supporters and make it easy for them to give back or purchase through our eCommerce integration.

DEMOGRAPHIC AND DONATION TRACKING

Dive deep into who supports your cause. Our comprehensive demographic tracking helps you understand your supporter base inside out so you can connect with them on a personal level.

CUSTOMER SEGMENTATION

No two supporters are the same! Segment your supporter base effortlessly based on different factors, and tailor your messages and activities to match their interests and backgrounds.

A Nonprofits’ Success Story

Goodwill

Established in 1893 as the Christ Mission Settlement, Youngstown Area Goodwill Industries has served the community for over 100 years. The organization is chartered as a 501(c)(3) agency and currently provides and develops services for its clientèle in three counties in Ohio and two in Pennsylvania. A 24-member volunteer Board of Trustees governs Youngstown Area Goodwill Industries. It is an autonomous network with 200 North American members and more than 30 international associate members. The organization is also a member of several professional and business associations at the national, state, regional, and local levels and is CARF-accredited.

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The Challenge

With more than 30 locations in Ohio and Pennsylvania, gaining a holistic understanding of store and region-specific customer purchase history was challenging. Goodwill Youngstown wanted insightful data on their customer’s shopping behaviors and the ability to reward their frequent and best customers within one managed software solution. Also, since they had previously invested in the Datasym POS system, integration with that system was a requirement.

The Solution

After partnering with bLoyal, Goodwill Youngstown launched a points-based loyalty program and automated engagement strategy that seamlessly ties their locations together and leverages their existing Datasym POS investment.

The program includes easy in-store and omnichannel signup options, automated engagement emails, and flexible points and coupon programs to reward their best customers. Using bLoyal analytics tools, Goodwill now knows exactly who their best customers are, and they can easily see the success of their loyalty program.