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So far Michael Nelson has created 3 blog entries.

Why omnichannel marketing will increase your loyalty program participation and revenue!

Why omnichannel marketing will increase your loyalty program participation and revenue! There is an age-old marketing adage that still holds true to this day, “retaining customers is easier and more profitable than acquiring new ones.” However, many businesses have separate customer databases that do not talk to each other or #integrate.  This presents many

By |2022-09-21T08:06:08-07:00September 20th, 2022|Features, How To, Loyalty|0 Comments

Creating a valuable membership program beyond the exhibit

Creating a valuable membership program beyond the exhibit Membership programs and donors are two of the largest sources of revenue for not-for-profits and museums.   These organizations typically reward members with free admission, early access, and other perks to encourage visitation and create value.  However, many of these member benefits require being at

By |2022-08-25T13:10:29-07:00August 25th, 2022|Features, How To, Loyalty|Comments Off on Creating a valuable membership program beyond the exhibit

How to take control of coupons and increase your revenue!

How to take control of coupons and increase your revenue! Coupons are a long-used promotional tactic to drive traffic and attention toward a specific product or category of items. Traditionally, manufacturers used these discounts as a means of expediting sales through their retail distributors.  However, the influence of eCommerce, coupon sites, and services like

By |2022-08-23T09:13:29-07:00August 11th, 2022|Features, How To, Loyalty|Comments Off on How to take control of coupons and increase your revenue!

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