Omnichannel Gift Card Campaigns for Every Retail Marketer

Omnichannel Gift Card Campaigns for Every Retail Marketer 86% of digital marketers agree that implementing omnichannel strategies is a priority in their business. Supply chain management, product availability, payments and gifting are all components of the customer experience that require consistency across both online and in-store buying experiences. As retail marketers look for new,

By |2022-06-16T09:37:59-07:00June 16th, 2022|Features, How To, Loyalty|0 Comments

Tips & Tricks to Start Your Pet Store Loyalty Program

Tips & Tricks to Start Your Pet Store Loyalty Program At bLoyal we are privileged to work with many pet stores that span family-run stores to hundreds of location Enterprises globally. During this time, we have assisted and helped create many different marketing strategies, promotions, and membership programs for the pet store industry. And

By |2022-06-10T09:43:06-07:00June 9th, 2022|Features, How To, Loyalty|0 Comments

Customer Loyalty and the Path to Purchase

CUSTOMER LOYALTY & THE PATH TO PURCHASE Summary: The term “path to purchase” refers to a set of experiences a shopper has with your brand leading up to the moment they decide to buy from you. Loyalty programs have the power to fundamentally alter that path by leveraging visibility into your customer’s purchase history,

By |2022-04-05T16:16:04-07:00April 5th, 2022|Features, Loyalty|Comments Off on Customer Loyalty and the Path to Purchase

Building a Frequent Buyer Program

BUILDING A SUCCESSFUL FREQUENT BUYER PROGRAM Summary: Frequent buyer programs, are some of the most commonly recognized customer retention strategies for most businesses. Yet many organizations don’t utilize them to their fullest potential. In this post, learn how to maximize the return on investment with proven strategies for growing your frequent buyer programs. GETTING

By |2022-03-16T14:05:35-07:00March 16th, 2022|Features, How To, Loyalty|Comments Off on Building a Frequent Buyer Program

Omnichannel Today and Tomorrow

Omnichannel Today & Tomorrow McKinsey & Company stated in its research paper titled “Omnichannel: The Path to Value” that “Offering a compelling omnichannel experience used to be the bleeding edge of retail. Now it’s a requirement for survival”. The need to be omnichannel today, or for that matter yesterday, became clearly evident for most

By |2022-02-22T22:54:42-08:00February 22nd, 2022|Features|Comments Off on Omnichannel Today and Tomorrow

How to have a successful text message marketing program

How to have a successful text message marketing program. Text messaging is a great way to deliver priority, high-value communications directly to your customers. Research shows that text campaigns can have open rates over 90% in comparison to an average open rate of 15% for emails.  bLoyal clients obtain a 3x higher action

By |2022-01-24T11:29:13-08:00January 26th, 2022|Features, Loyalty|Comments Off on How to have a successful text message marketing program

How to Create a Successful Gift Card Campaign

How to Create a Successful Gift Card Campaign Here are 9 tips on what to do to run successful omnichannel gift card campaigns. 1) Put them everywhere. An easy, even obvious way to promote your gift cards is to make them available everywhere! Online and offline locations such as registration desk, restaurants, outdoor areas,

By |2021-12-07T11:22:18-08:00November 16th, 2021|Features, How To, Loyalty|Comments Off on How to Create a Successful Gift Card Campaign

How to implement a referral program and why are they important?

How to implement a referral program and why are they important? For any business with an eCommerce presence, referral programs are a cost-effective strategy to acquire new customers.    Although word-of-mouth marketing is as old as marketing itself, it’s now easier than ever to connect your loyal customers to their friends and family network

By |2021-12-07T11:25:31-08:00November 1st, 2021|Features, Loyalty, Uncategorized|Comments Off on How to implement a referral program and why are they important?

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