Innovative Solutions for Winery Membership and Club Programs Wineries face tremendous headwinds in signing up members and increasing their DTC sales. How can wine clubs compete with so many options available to your consumers? “In my experience, bLoyal has one of the most complete integrations for winery-centric software in the real world” – John
The Ideal bLoyal Client In the competitive landscape of today's business world, customer loyalty is the heartbeat that sustains and propels growth. Whether you're a small family shop, an eCommerce store, or a franchise aiming to boost customer lifetime value, bLoyal emerges as the ideal partner to transform your loyalty strategies. Our commitment to
Why Every Winery Should Have a Wine Club or Subscription Program In the world of wine, subscription programs and wine clubs have become invaluable tools for wineries of all sizes. So, why should every winery consider implementing a subscription program or establishing a wine club? Let's explore the compelling reasons behind this growing trend.
Best Practices for Effective Wine Club Management and Subscriptions Wine clubs and memberships serve as the backbone of thriving Direct-to-Consumer (DTC) programs. At bLoyal, we partner with wineries of all sizes to craft tailored rewards and membership programs that align seamlessly with their brand. With the holiday season just around the corner, we'd like
Uncorking Success: A Framework to Revamp Your Winery's Loyalty Programs In the competitive world of fine wines, where every sip is a journey into the heart of terroir and tradition, establishing and maintaining a loyal customer base is not only good business; it's essential. That's why we're here today – to guide you through
Best Practices for Creating a Successful Winery Loyalty Program Just like in retail and other industry verticals, offering a winery and beverage loyalty program is a tried-and-true method of increasing visitation and customer satisfaction, which can ultimately help increase your customer lifetime value and revenue. Besides increased revenue a loyalty program can offer the
How to Sell Wine Online Whether you're new to the wine business or have an existing online footprint, the first thing to know about selling wine online is that its not synonymous with having a website. Developing an informational property that communicates your brand's basic business information is simple enough. Turning it into a
Guide: How to Create an Effective Winery Loyalty Program According to a recent study, 80% of companies that measure their loyalty program ROI earn 4.9X more revenue than they spend. Considering the current looming recession and uncertain future of the business world, a winery loyalty program can prove the ultimate solution, whether an eCommerce
Loyalty Programs for Wineries: The Benefits of Personalized Rewards Loyalty programs are a great way to increase customer engagement. They can also be used as a marketing tool and provide a way for wineries to develop their brand. In this article, we'll discuss how loyalty programs for wineries can help build brand loyalty, increase
How bLoyal Helps Wineries Increase Their Direct-To-Consumer Sales What gives the wine industry sleepless nights? As you might have guessed, the impact of COVID-19 tops the list for two-thirds of U.S. wineries. In addition, the wine industry is behind other alcohol producers in technology adoption. A survey found that that already using inventory management
