THE bLOYAL BLOG
Our blog will keep you up to date with the latest loyalty marketing, sales, and service tips and news.
Advertising Your Loyalty Program
Advertising Your Loyalty Program Summary: Kick your loyalty program into high gear by leveraging online advertising to bring in new customers and
Click & Collect
Consumers Love Click & Collect and it is Here to Stay A growing trend for some time, Click & Collect,
How to Have a Successful Text Message Marketing Program
How to Have a Successful Text Message Marketing Program Text messaging is a great way to deliver priority, high-value communications directly
Biltmore Wine Estates: Streamlined Club Membership
Biltmore Wine Estates Winery Case Study Marketer Edition Counterpoint United States Biltmore Wine
Complete 360: Robust Omnichannel Membership Program
Complete 360 Health and Wellness Case Study Marketer Edition Counterpoint & WooCommerce United States
Questionnaire: One Simple Secret to Finding the Right Loyalty Strategy
ONE SIMPLE SECRET TO FINDING THE RIGHT LOYALTY STRATEGY Most times, as brand owners and strategists, we plan what
How to Create a Successful Gift Card Campaign
How to Create a Successful Gift Card Campaign Here are 9 tips on what to do to run successful omnichannel gift card
How to Implement a Referral Program and Why Are They Important?
How to Implement a Referral Program and Why Are They Important? For any business with an eCommerce presence, referral programs are
Loyalty Program Membership
Top 7 Ways to Grow Your Loyalty Program Membership Summary: You don't have to look far to realize that loyalty programs do more
Using Micro-Moments to Win at Loyalty Marketing
Using Micro-Moments to Win at Loyalty Marketing Summary: As consumers turn to mobile to solve their everyday needs, loyalty program managers need to
5 Steps to Ensure the Success of Your Frequent Buyer Program
5 Steps to Ensure the Success of Your Frequent Buyer Program Acquiring new customers can be costly. Multiple studies confirm customer acquisition
Emerson’s Cigars Case Study
EMERSON´S CIGARS Smoke Shop Retailer and Consumer Loyalty Marketer Edition RMS & Magento United
Winning Customer Loyalty in the Hospitality Business
Winning Customer Loyalty in the Hospitality Business Summary: You work hard as a hospitality program manager to curate great guest experiences. And
Tommy Hilfiger Case Study
TOMMY HILFIGER Apparel Manufacturer and Consumer Loyalty | Retail (Apparel) Case Study Marketer Edition RMS
Goodwill Case Study
Goodwill Thrift Store | Nonprofit Case Study Marketer Edition DataSym USA
Greencross Case Study
Greencross LTD Service Industry Case Study for Veterinarians Executive Edition Microsoft Dynamics RMS, Magento Australia
Email Marketing Automation & Personalization
Email Marketing Automation & Personalization Customers are constantly bombarded with daily marketing emails from dozens of brands,
bLoyal’s Multi-Package Orders Feature
Introducing bLoyal's Multi-Package Orders Feature Have you ever wondered if there was a way to make holiday shopping easier for you and your
Why Loyalty Programs Are Essential for Every Retailer
Why Loyalty Programs Are Essential for Every Retailer The idea behind customer loyalty programs is to engage and reward repeat customers to


















