Monthly Archives: September 2022

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Why is a complete customer record so important for marketing?

Why Is a Complete Customer Record So Important for Marketing? Let's start with the basics. What is a Customer Record? Across the marketing industry, you will encounter this incredible concept with many different names, like the golden record, single master customer record, and customer profile, just to name a few. And what it is,

By |2022-10-04T13:36:59-07:00September 28th, 2022|How To, Loyalty|Comments Off on Why is a complete customer record so important for marketing?

Why omnichannel marketing will increase your loyalty program participation and revenue!

Why omnichannel marketing will increase your loyalty program participation and revenue! There is an age-old marketing adage that still holds true to this day, “retaining customers is easier and more profitable than acquiring new ones.” However, many businesses have separate customer databases that do not talk to each other or #integrate.  This presents many

By |2022-12-28T03:10:25-08:00September 20th, 2022|Features, How To, Loyalty|Comments Off on Why omnichannel marketing will increase your loyalty program participation and revenue!

Growing Your Direct-to-Consumer Wine Program

How bLoyal Helps Wineries Grow Their Direct-to-Consumer Business Learn how bLoyal helps wineries grow their direct-to-consumer offering with omnichannel customer account management, order processing, and business intelligence solutions.

By |2022-09-01T09:31:36-07:00September 1st, 2022|How To, Loyalty|Comments Off on Growing Your Direct-to-Consumer Wine Program

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