Monthly Archives: March 2022

How Loyalty Maximizes Customer Lifetime Value

How Loyalty Maximizes Customer Lifetime Value What is Lifetime Value? Customer lifetime value (CLV), also known as lifetime customer value (LCV), or life-time value (LTV), is a prediction of the net profit generated by a customer during their entire relationship with you. In simpler terms, as its name suggests, it represents a customer's

By |2022-03-29T13:27:14-07:00March 29th, 2022|Loyalty|Comments Off on How Loyalty Maximizes Customer Lifetime Value

Connecting Your POS and eCommerce Solutions

Connecting Your POS and eCommerce Solutions If you’re a brick-and-mortar retailer who’s just getting online (or maybe the other way around), you’re probably looking to connect your point of sale and eCommerce systems. Piece of cake, right? If we can put a man on the moon, this should be a breeze. The answer, as

By |2022-03-24T11:18:33-07:00March 24th, 2022|Uncategorized|Comments Off on Connecting Your POS and eCommerce Solutions

Building a Frequent Buyer Program

BUILDING A SUCCESSFUL FREQUENT BUYER PROGRAM Summary: Frequent buyer programs, are some of the most commonly recognized customer retention strategies for most businesses. Yet many organizations don’t utilize them to their fullest potential. In this post, learn how to maximize the return on investment with proven strategies for growing your frequent buyer programs. GETTING

By |2022-03-16T14:05:35-07:00March 16th, 2022|Features, How To, Loyalty|Comments Off on Building a Frequent Buyer Program

Loyalty Marketing KPIs – A Guide to Getting Started

Loyalty Marketing KPIs –A Guide to Getting Started Summary: Loyalty programs are an investment. For most businesses, they mean added hours of learning, setup, management, and understanding. Proving their return with the right key performance indicators can present unique business intelligence challenges for even the most experienced marketers. In this post, we talk

By |2022-03-01T09:22:37-08:00March 1st, 2022|How To, Loyalty|Comments Off on Loyalty Marketing KPIs – A Guide to Getting Started

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