Email Marketing & Personalization Customers are constantly bombarded with daily marketing emails from numerous brands, so how do you stand out? Research demonstrates that personalizing emails and texts result in higher open and click-through rates than standard email blast techniques. Personalized marketing uses data to communicate to customers based
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WHY LOYALTY PROGRAMS ARE ESSENTIAL FOR EVERY RETAILER The idea behind customer loyalty programs is simple: Engage and reward your repeat customers to boost their experience with your brand, and generate more sales. Although the strategy is basic, loyalty programs can produce powerful results. The latest loyalty landscape numbers reveal that a well-executed loyalty
