Expert Health and Wellness Loyalty Programs by bLoyal As a business in the healthcare and wellness industry, you face distinctive challenges specific to your field. Your customers often need encouragement to continue feeling motivated toward healthy behaviors, and it's just as important to nurture relationships with your existing customer base as it is to
The bLoyal Approach to Food and Beverage Loyalty Programs With over 3,000,000 individual locations in the US alone, food and beverage companies provide one of the most cutthroat ecosystems in the world. Your customers have many choices when it comes to where to eat, drink, and play, and building a marketing strategy around customer
Introducing Not-for-Profit Loyalty Programs and Solutions As a not-for-profit organization, you already understand the value of recurring donor loyalty and stewardship, but you likely still face many challenges both with awareness marketing and donor engagement. Not-for-profit loyalty programs can help alleviate many of those concerns by offering more rewarding experiences, personalized engagements, automated processes,
Retail Loyalty Programs: Maximize Your ROI With bLoyal Retail businesses face a competitive battlefield both online and offline. With so many options available to your consumers, it's up to you to show customers the value of choosing your business, again and again, over big-box retailers or other brick-and-mortar stores. Attracting new customers is most
Creating an Effective Strategy to Encourage Second Purchases In the e-commerce and business world, attracting new customers is a significant achievement, but retaining them is where the real magic happens. The elusive second purchase is a crucial milestone that can impact your bottom line significantly. Getting this second purchase signifies the potential for a
Elevate Retail Revenue with 8 Effective Customer Marketing Segments In the competitive world of retail, understanding your customers and catering to their specific needs is key to driving revenue growth. Customer marketing segments offer a powerful tool to achieve this goal. By categorizing your customer base into distinct groups based on shared characteristics, behaviors,
Winning Customer Loyalty in the Hospitality Business Summary: You work hard as a hospitality program manager to curate great guest experiences. And while a big part of that effort takes place within the context of your face-to-face interactions with them, that’s only part of the customer’s “journey” with your brand. Hospitality loyalty programs can
Email Marketing Automation & Personalization Customers are constantly bombarded with daily marketing emails from dozens of brands, so how do you stand out? Research consistently demonstrates that personalizing emails and texts results in higher open and click-through rates than standard email blast techniques. Personalized marketing leverages customer data—such as
