How to Improve the Effectiveness of Your Promotions Effective promotions in marketing can take your business to new heights. Everyone loves a great deal, no matter what you sell or to whom. In fact, consumers have come to expect promotions in today's highly competitive and digitally led landscape. But it’s no longer enough to
5 Best Email Automation Strategies to Boost Conversions Email automation is a powerful weapon in your marketing arsenal, intended to target your customers based on their behavior and preferences. With marketing automation tools like segmentation, drip campaigns, and triggers, you can send personalized and relevant marketing emails that resonate throughout the customer journey. In
Goodwill Thrift Store | Nonprofit Case Study Marketer Edition DataSym USA Goodwill's Story Established in 1893 as the Christ Mission Settlement, Youngstown Area Goodwill Industries has served the community for over 100 years. The organization is chartered as a 501(c)(3) agency
Email Marketing Automation & Personalization Customers are constantly bombarded with daily marketing emails from dozens of brands, so how do you stand out? Research consistently demonstrates that personalizing emails and texts results in higher open and click-through rates than standard email blast techniques. Personalized marketing leverages customer data—such as
