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Loyalty

Mother’s Day Loyalty Strategies

By |2025-05-08T13:49:42-07:00May 8th, 2025|Customer Segmentation, eCommerce, Email Marketing, Gift Cards, Loyalty, Memberships, Omnichannel Loyalty, Pet Stores, Promotions, Retail, Subscriptions, Winery|

Reward the Givers: Mother's Day Loyalty Strategies That Work Mother’s Day always sneaks up faster than expected. For businesses, it’s time to pull out the Hail Mary of Mother's Day loyalty strategies, which are guaranteed to boost sales and position your brand as a bridge between heartfelt shopping experiences and modern convenience. That’s where your loyalty program can help. Consumers

eGift Cards vs Traditional Gift Cards

By |2025-05-01T10:38:16-07:00May 1st, 2025|Features, Gift Cards, Loyalty, Omnichannel Loyalty, POS, Promotions, Retail|

eGift Cards vs Traditional Gift Cards: A Comparison Gift-giving is a timeless tradition, but as technology advances and lifestyles shift, so do the ways we show our appreciation. One standout trend in modern gifting is the rise of gift cards. With digital trends accelerating, one question often crops up: eGift cards vs traditional gift

Re-Engage Loyalty Members

By |2025-05-01T10:46:26-07:00April 24th, 2025|Digital Memberships, Email Marketing, Gift Cards, How To, Loyalty, Memberships, Omnichannel Loyalty, Promotions, Retail|

Out With the Old, in With the New: How to Re-Engage Loyalty Members So, you’ve noticed a significant dip in your loyalty program engagement? You’re not alone... As many as 45% to 54% of loyalty memberships go inactive, despite companies pouring billions into customer loyalty programs. If your loyalty program members aren’t actively participating,

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Easter Themed Loyalty Promotions 2025

By |2025-05-01T10:48:25-07:00April 17th, 2025|Email Marketing, Gift Cards, How To, Loyalty, Memberships, Promotions|

Hop Into Easter With These Themed Loyalty Promotions—Are You Ready? Easter is a hop away, and shoppers are ready to make it count. With spending projected to hit $23.6 billion, customers are prioritizing meaningful Easter experiences—even as economic uncertainty lingers. For many, Easter time is about fun traditions and activities—for local businesses, it's a

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Retail Subscription Programs

By |2025-05-01T10:52:32-07:00March 7th, 2025|Case Studies, CLV, Digital Memberships, Features, How To, Loyalty, Memberships, Promotions, Retail, Subscriptions|

How to Win Over the Retail Market With Subscription Programs Let's be real, the retail game is shifting—whether you're just starting out or already a well-established brand, subscription programs hold massive potential for explosive growth. Why? Because they go beyond the one-and-done purchase model, creating a continuous value loop that keeps customers engaged and

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How to Build a Loyalty Program That Drives Real Business Growth

By |2025-05-01T10:53:39-07:00February 27th, 2025|Email Marketing, Franchise, How To, Loyalty, Memberships, Not for Profit, Promotions, Subscriptions|

How to Build a Loyalty Program That Aligns With Your Business Goals You've heard it before—customer retention is more cost-effective than acquisition. While some businesses have a higher CRR, others see a higher churn rate. Whether you're in retail, food & beverage, entertainment, wellness, nonprofit, franchise, or the like, aligning your customer loyalty programs

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Digital Memberships & Sustainability

By |2025-05-01T10:57:09-07:00February 20th, 2025|Digital Memberships, Email Marketing, How To, Loyalty, Memberships, Not for Profit, Sustainability|

♻️ Ditch the Plastic, Keep the Perks: How Digital Memberships Make Loyalty Greener & Easier As environmental responsibility takes center stage, sustainability is no longer just a trend. With consumers actively seeking eco-friendly businesses, sustainability has become a key differentiator in today’s market position and overall brand image. Brands that embrace green initiatives attract

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eGift Cards This Valentine’s Season

By |2025-02-27T04:47:10-08:00February 13th, 2025|Email Marketing, Gift Cards, How To, Loyalty, Omnichannel Loyalty, Subscriptions|

How eGift Cards Can Supercharge Sales This Valentine’s Season 💝 Love is in the air! Valentine’s Day is the ultimate celebration of love—but let’s be real, not everyone plans ahead. Some shoppers scramble for the perfect gift at the eleventh hour, while others want a flexible option that doesn’t involve guessing sizes or personal

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Loyalty Program Strategies and Insights

By |2025-02-22T02:30:54-08:00January 9th, 2025|CLV, How To, Loyalty, Omnichannel Loyalty, Reviews, Subscriptions|

Loyalty Program Strategies and Insights: 2025 Trends With rising inflation and economic challenges, customer loyalty programs are evolving to meet the needs of increasingly price-conscious and digitally savvy consumers. Loyalty strategies have shifted beyond quick wins, with brands focusing instead on delivering what customers genuinely value—while staying mindful of budget limitations. This year’s loyalty

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Customer Referrals (Part 5/5)

By |2024-12-26T03:18:14-08:00December 24th, 2024|Email Marketing, Features, Gift Cards, How To, Loyalty, Omnichannel Loyalty, Promotions, Reviews|

Customer Referrals: The Gift That Keeps on Giving (Part 5/5) Welcome to the fifth and final installment of our omnichannel loyalty marketing series: customer referrals. We’ve explored four transformative strategies to revolutionize your holiday season, from seamless omnichannel signups to real-time loyalty accruals and benefits, targeted customer engagement, and personalized account pages and receipts.

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