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About Marisa Padilla

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So far Marisa Padilla has created 94 blog entries.

The Ideal bLoyal Client

By |2024-04-04T07:16:57-07:00December 1st, 2023|CLV, Franchise, Omnichannel Loyalty, Pet Stores, Winery|

The Ideal bLoyal Client In the competitive landscape of today's business world, customer loyalty is the heartbeat that sustains and propels growth. Whether you're a small family shop, an eCommerce store, or a franchise aiming to boost customer lifetime value, bLoyal emerges as the ideal partner to transform your loyalty strategies. Our commitment to

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What Is the Concept of Loyalty Program Consulting?

By |2024-04-04T05:42:23-07:00November 21st, 2023|How To, Loyalty, Omnichannel Loyalty|

What Is the Concept of Loyalty Program Consulting? Crafting an effective loyalty strategy involves understanding the loyalty rewards meaning for customers and strategically optimizing the loyalty program. To achieve this, businesses often leverage advanced tools and technologies, such as loyalty program APIs. These APIs are crucial in seamlessly integrating the loyalty program site with

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A Retailer’s Guide to Getting Holiday-Ready

By |2024-04-04T05:50:01-07:00November 16th, 2023|CLV, Coupons, Email Marketing, Features, Gift Cards, How To, Loyalty, Loyalty Dollars, Omnichannel Loyalty|

A Retailer's Guide to Getting Holiday-Ready The holiday season is upon us, and for retailers, it's the most wonderful time of the year! As the festive spirit fills the air, it's crucial for retail stores to not only embrace the joy of the season, but also to strategically prepare for the crazy days ahead.

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Paws and Promotions: Revamping Pet Store Marketing for the Holiday Season

By |2024-04-04T05:54:59-07:00November 1st, 2023|Pet Stores|

Paws and Promotions! Revamping Pet Store Marketing for the Holiday Season The holiday season is a paws-itively crucial time for pet stores. It's not just a time for festive decorations and cheerful carols; it's also an opportunity to revamp your marketing strategy and boost sales. One way to achieve this is through loyalty marketing

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Why Every Winery Should Have a Wine Club or Subscription Program

By |2024-04-04T05:59:09-07:00October 26th, 2023|Winery|

Why Every Winery Should Have a Wine Club or Subscription Program In the world of wine, subscription programs and wine clubs have become invaluable tools for wineries of all sizes. So, why should every winery consider implementing a subscription program or establishing a wine club? Let's explore the compelling reasons behind this growing trend.

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Creating an Effective Strategy to Encourage Second Purchases

By |2024-04-04T06:13:10-07:00October 19th, 2023|CLV, Customer Segmentation, Features, How To, Loyalty, Loyalty Dollars, Omnichannel Loyalty|

Creating an Effective Strategy to Encourage Second Purchases In the e-commerce and business world, attracting new customers is a significant achievement, but retaining them is where the real magic happens. The elusive second purchase is a crucial milestone that can impact your bottom line significantly. Getting this second purchase signifies the potential for a

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Custom Gift Cards: Debunking Common Myths

By |2023-10-04T07:17:59-07:00October 5th, 2023|Gift Cards, How To|

Custom Gift Cards: Debunking Common Myths Plugin Feature: Plastic Printers Let´s talk about custom gift cards! One often overlooked tool that can help brands in almost every industry to grow and develop customer relationships. Unfortunately, there are some myths going around about custom gift cards that have discouraged many businesses from exploring this valuable

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Strategic Customer Experience: Lower Costs, Higher Loyalty

By |2023-09-22T04:15:02-07:00September 22nd, 2023|CLV, Features, How To, Loyalty|

Strategic Customer Experience: Lower Costs, Higher Loyalty As you know, achieving customer loyalty while managing costs is the ultimate balancing act. A common misconception is that delivering a top-notch customer experience is a very expensive endeavor. However, the truth is that businesses can strategically reduce costs while simultaneously enhancing the customer journey and breeding

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Uncorking Success: A Framework to Revamp Your Winery’s Loyalty Programs

By |2023-09-12T07:48:59-07:00September 12th, 2023|Features, How To, Winery|

Uncorking Success: A Framework to Revamp Your Winery's Loyalty Programs In the competitive world of fine wines, where every sip is a journey into the heart of terroir and tradition, establishing and maintaining a loyal customer base is not only good business; it's essential. That's why we're here today – to guide you through

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Building Lasting Customer Loyalty

By |2023-08-31T05:19:22-07:00August 31st, 2023|CLV, Features|

Building Lasting Customer Loyalty In today's competitive business landscape, attracting new customers is important, but retaining them is essential for sustained success. Loyalty marketing focuses on cultivating strong, enduring relationships with your clients, turning them into advocates who not only keep coming back but also spread the word about your brand. In this blog,

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