Managing Your Donor Funnel with bLoyal The architecture for most loyalty programs involves an exchange of value. Now that we’ve identified what we have to offer, it’s time to decide what actions we want our members to take. And while cash donations always help, you likely have a broader set of common needs, all
THE CASE FOR DONOR LOYALTY Nonprofit organizations collected over $390 billion in donations last year. An impressive number that, with few exceptions, has grown steadily for the better part of the last 35 years. As Americans, we don’t just love to give, charities occupy a major place in our economy, accounting for about 1
Personalized Email: Success Stories In today's competitive business landscape, creating meaningful connections with your audience is crucial for success. One powerful tool that has proven to be effective in achieving this goal is personalized email promotions. In this blog post, we will explore case studies from industry leaders like Amazon, Spotify, and Netflix to
Case Studies: Loyalty Dollars The following case studies demonstrate the effectiveness of implementing loyalty dollars as part of their loyalty programs. Starbucks Starbucks' loyalty program, called Starbucks Rewards, has been highly successful in increasing customer loyalty and driving business growth. By using a point-based system, customers earn Stars (equivalent to loyalty dollars) for
Subscription Business Model Best Practices Here are some tips and best practices for starting and running innovative subscription models: Identify a compelling value proposition: Clearly define the unique value your subscription-based business will offer to customers. Understand their pain points, needs, and desires, and design your offering to solve a specific problem or provide
Subscription-Based Business Models and Examples Subscription-based businesses are a business model in which customers pay a recurring fee at regular intervals, typically monthly or annually, to access a product, service, or combination of both. These businesses seek to forge deeper connections with consumers—moving them from one-time transactions to ongoing, frictionless relationships—that result in predictable
How to Maximize Not-For-Profit Donations Through Your Membership Program Membership programs are a way for nonprofit organizations to create a predictable source of revenue, engage with their supporters, and reduce marketing costs. Automating and integrating your nonprofit membership programs can streamline your operations, reduce manual tasks, and provide a seamless experience for your nonprofit
Why Partner with bLoyal? Today’s retail ecosystem is evolving rapidly. Your clients are looking to you to help them navigate an ever-growing list of competitive hurdles, turning pain points, into strategic advantages. Scaling personal relationships with their customer in the age of automation. bLoyal makes you the hero of your client’s story by delivering
How to Improve the Effectiveness of Your Promotions Effective promotions in marketing can take your business to new heights. Everyone loves a great deal, no matter what you sell or to whom. In fact, consumers have come to expect promotions in today's highly competitive and digitally led landscape. But it’s no longer enough to
5 Best Email Automation Strategies to Boost Conversions Email automation is a powerful weapon in your marketing arsenal, intended to target your customers based on their behavior and preferences. With marketing automation tools like segmentation, drip campaigns, and triggers, you can send personalized and relevant marketing emails that resonate throughout the customer journey. In
